https://youtu.be/wtQx4R2M2iw
Pokemon unveiled plans today for a virtual music concert celebrating its 25th anniversary. The pop-culture brand broke the news with help from headliner and Pokemon fan Post Malone in a video.

Taking place on Saturday, February 27-better known as Pokemon Day-the event will be an online party not just for Pokemon fans but for all music fans around the world. It will also serve as the launch activation for the franchise's yearlong P25 Music program. The Pokemon Company International has teamed up with Universal Music Group to bring this concert and more music surprises to life throughout 2021 as part of P25 Music. P25 Music is a collaboration with some of music's biggest names to create new songs, styles, and pop-culture moments, all through the lens of Pokemon. Pop icon Katy Perry was announced last month as the program's premier artist.
"I've been a Pokemon fan for a long time, so the opportunity to headline the Pokemon Day concert celebrating 25 years is awesome," said Post Malone.
The concert will be free to view on the official Pokemon YouTube channel, Pokemon's official Twitch channel, and on Pokemon's 25th anniversary website beginning at 7:00 p.m. EST / 4:00 p.m. PST on February 27. Pokemon will unveil more P25 Music details at the end of the concert, so fans will want to tune in for more upcoming collaboration surprises.

In anticipation of the concert, The Pokemon Company International will...